Reciprocal on-going technology and marketing agreements and a close working relationship with The Reynolds and Reynolds Company in Dayton, Ohio, ensures dealers directly benefit from the enormous resource and developments of our U.S. shareholder and business partner. This strategic alliance provides Australian dealerships with world class software, hardware, data communications, systems integration, EDP services, educational services, consulting services and customer support. Coupled with the strength of local management, support and development, Reynolds clearly holds the competitive advantage with a focus on our company mission: "Increasing Dealers' Profits".